Bottenberg online dating updating catalyst

She launched Face Mate in 2011, drawing on her opinion that people in happy relationships tend to resemble each other.The site matches the photos of its users based on their faces’ bone structure using face-scanning techniques and a computer algorithm.Edward Royzman, a psychology professor at the University of Pennsylvania, asks me to list four qualities on a piece of paper: physical attractiveness, income, kindness, and fidelity.

Physiognomy, or the bogus theory that we can predict a person’s character from their features, was once a widespread doctrine.Grindr serves up a mosaic of gay bachelors’ head and body shots.There are also a raft of appearance-based spin-off sites, such as Facemate, a service that aims to match people who look physically similar and thus, the company’s founder claims, are more likely to have chemistry.This more superficial breed of dating sites is capitalizing on a clear trend.Only 36 percent of adults say marriage is one of the most important things in life, according to a 2010 Pew study, and only 28 percent say there is one true love for every person (men are more likely to say so than women).

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Here, then, is how to date online like a social scientist.

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